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Wednesday, November 20, 2013

Army thinks ugly women are "competent" OMG

UPDATE
Army colonel quits gender study after 'average-looking women' email
By JOHN MILBURN
The Associated Press
Published: November 22, 2013

TOPEKA, Kan. — Pentagon officials said Friday that an Army colonel who wrote an internal email suggesting photos of attractive women should be avoided in promotional materials has stepped down from her duties involving a gender study.

Army spokesman George Wright said Col. Lynnette Arnhart had agreed to step aside, and Gen. Robert Cone, commander of the Army's Training and Doctrine Command at Fort Eustis, Va., had accepted the gender integration study's leadership change "in order to protect the integrity of the ongoing work on gender integration in the Army."

The content of the email was first reported by Politico this week. In the email, Arnhart stated that "average-looking women" should be used in Army materials used to attract women for combat roles, Politico reported.

In addition, Wright said that Col. Christian Kubik, a public affairs officer also with the Army's Training and Doctrine Command, was suspended for his involvement in the email pending an investigation.
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They just caused a lot bigger PR problem than what women to use.
Army PR push: 'Average-looking women'
Politico
By KATE BRANNEN
11/19/13

The Army should use photos of “average-looking women” when it needs to illustrate stories about female soldiers, a specialist recommends — images of women who are too pretty undermine the communications strategy about introducing them into combat roles.

That’s the gist of an internal Army e-mail an Army source shared with POLITICO.

“In general, ugly women are perceived as competent while pretty women are perceived as having used their looks to get ahead,” wrote Col. Lynette Arnhart, who is leading a team of analysts studying how best to integrate women into combat roles that have previously been closed off to them. She sent her message to give guidance to Army spokesmen and spokeswomen about how they should tell the press and public about the Army’s integration of women.
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